About Us

ABOUT THE BRAND

We are a boutique design and manufacturing company founded and set up in London by artist and designer Heidi Sturgess in 2001. Our Silhouette Collection, first invented by Heidi in 2003 and redesigned in 2011, is now our signature collection, selling to a worldwide clientele. We aim to design and make distinctive, inventive, colourful, fun-loving products which also have a longevity and classic appeal.

Some of our famous customers include shoe legend Jimmy Choo, Pop Divas Pink and Alicia Keys, Actress Amanda Abbington and Opera singer Ainhoa Arteta. Heidi has also created products, designs and artwork for many brands and institutions, including The Royal Academy of Arts, L'Oreal, Dr Sebagh, Intren, Fortnum & Mason, Camden Graphics, TopShop and Dylon to name a few.

We are always looking to the future and current collections are being expanded in 2019 and we are working on exciting collaborations outside the UK. 

ABOUT HEIDI

I am an English designer and artist and launched my eponymous accessories collection in 2001. All my work starts in sketchbooks. My designs are often inspired by the natural world and as a child, I loved the colourful, psychedelic illustrations of the 60s and 70s so the use of bold colours and shapes has become one of my signature styles.

I graduated from Middlesex University in 1991 with a BA (Hons) in 3D Design & Jewellery. Having worked for a few different companies in my twenties, I took the plunge and started my own business with a small jewellery collection which I sold to Selfridges, Whistles and TopShop Oxford Circus in London and a boutique in Tokyo called Arki. My illustrations have also been commissioned by Fortnum & Mason, Dylon and Camden Graphics to name a few. I have written and illustrated lots of stories for children which are being prepared for publication.

I grew up in Surrey, England and won several art competitions, between the ages of 4 and 15, when I won a BBC Design Competition in 1984 to create the storyboard for an Alvin Stardust pop video.

 

 

HERITAGE

Coming from a family with a history in manufacturing, engineering and building, a desire to design and make things has definitely been passed down through the genes.